4 priority actions, ordered by impact. Items tagged "Cause & Effect" we handle on your behalf — items tagged with your name need your sign-off or input.
The homepage absorbs 77% of all sessions. Expand to 600+ words, add a clear value proposition, fix any contrast or accessibility issues, and surface your top products above the fold.
Non-brand keywords are now surfacing — "best camouflage for sagebrush flats hunting" already sits at position 6, plus hunting knee pads, camo beanie, and camo neck gaiter. We will publish 5 posts per week targeting these queries. Each post starts with a clear answer capsule, internal-links to product pages, and follows a comparison/how-to/cluster structure.
You already have 0 ChatGPT referrals per cycle. Each Monday we scan ChatGPT, Perplexity, and Google AI Overviews for citations of your domain.
Each Monday we scan your 0 direct rivals for new keywords, position changes, and new pages. We chase the openings within 7 days.
The strategy is simple: point each product at the searches it already surfaces for. Google is showing Wanayi for camo beanies, hunting knee pads, neck gaiters, and sagebrush hunting apparel. Every product now carries content built to climb those exact queries instead of guessing at new ones.
Beanie page now targets camo beanie searches where Wanayi already pulls impressions, pushing toward a page-one position.
Knee pad page targets hunting and saddle hunting knee pad queries, the cluster sending steady impressions to this product.
Gaiter page targets camo neck gaiter searches, the lowest-volume cluster but a clear early signal to build on.
Jacket, hoodie, pants, and shirt pages target their camo apparel terms plus the sagebrush flats query already ranking page one.